
The Future of Retail is now
At B-TAG, we’re a young and dynamic company on a mission to bring cutting-edge retail technology to small and medium-sized enterprises (MKB). Our primary focus is the sale of Electronic Shelf Labels (ESLs), complemented by software solutions and consultancy services. We deliver complete, integrated systems that automate pricing, boost inventory accuracy, and reduce operational complexity and costs. Whether you’re looking to optimize pricing, improve inventory accuracy, or reduce manual labor, we’re here to guide you every step of the way.
Timeline of B-Tag
Your Partner in Smart Retail
2025
B-Tag Netherlands B.V. is officially launched, focusing on helping Dutch retailers digitise pricing with our scalable and smart ESL solutions
2024
Significant growth in ESL installations. Expansion of software as a service (SaaS) offering including local integration, inventory optimisation and dynamic pricing. Preparations for an entry in the Netherlands.
2023
Launches successful pilot projects with major accounts in the region. Established partnerships with key retailers allowing for quick growth.
2022
B-Tag Solutions DOO is founded in North Macedonia and secures distribution rights for Hanshow in Montenegro, Albania, Serbia, Bosnia and Hercegovina, Kosovo, and N. Macedonia.
Bring your Retail to the Future
Linked directly to your POS and inventory systems, our solutions keep stock levels and pricing in perfect sync. Shoppers get accurate info, while you gain better control over inventory and avoid out-of-stock surprises.
Smarter Stock, Better Experience
Forget printing and replacing paper tags, update thousands of prices in seconds with just a click. With real-time syncing, promotions and pricing adjustments go live instantly, keeping your shelves accurate, and always up to date.
Instant Price Changes, Zero Hassle
ESLs eliminate repetitive manual work, freeing up your staff and cutting operational costs. Boost efficiency, reduce human error, and create room for your team to focus on what matters most: your customers.
Save Time, Cut Costs
Going digital means less paper waste, fewer printing supplies, and a cleaner, greener store. ESLs not only reduce your environmental footprint, they prepare your business for the future of retail and a greener world!
Sustainable and Future-Proof